Top 5 Sites and Methods for Getting Content Ideas


Content creators need a constant flow of fresh, clickable ideas. Coming up with these ideas can be difficult, especially when you’re just starting out. While staying on top of trends, you still want to offer an original look.

It’s also important to make sure non-trending topics get views! Check out these websites and methods for inspiration!

Knowing the trending topics is key to getting great insights. Having lots of detail on these trends will help you identify unexplored angles.

You can also use it to understand why people are interested in order to meet their needs. Here are some resources for finding keyword trends.


Trendy landing page

tendency shows you the most popular keywords on the internet. You can also enter a specific keyword to see trends related to that topic. If you click on a result, you get even more details.

It sorts the results by website, showing the term’s popularity on Google, YouTube, and Amazon. It also displays recent forum threads that have mentioned your keyword. These conversations can show a lot of details about what people want to know.

You can also see how keywords have performed over time and if they will slow down soon.


a Content Ideas results page on Ubersuggest

by Neil Patel Ubersuggest is another great way to get inspiration from high-performing keywords. This site identifies keyword trends, but the real lifeline is its Content Ideas feature.


With this feature, you can enter a keyword and view the top performing content that uses it. Ubersuggest will analyze content performance on Facebook and Pinterest, based on total number of visits and backlinks. Finally, it provides a link for you to take a closer look at the content.

Seeing the details of content performance, rather than just keyword popularity, can give you helpful insights. It shows you which trends are worth following and which ones you should skip.

Keywords everywhere

Anywhere Keywords Shown When Analyzing a Google Search

Okay, this one is technically a browser extension, but it’s too useful to pass up! Keywords everywhere is available for Google Chrome and Firefox. It analyzes your browser content for trending keywords. It also links with Trending topics so you can get even richer data.

Related: How to See Trends on Google: A Quick Guide to Google Trends

You can zoom in on specific content items and analyze their performance. Since it’s an extension, it accompanies you as you browse the internet and lets you know if you’re looking for an explosive content idea!

2. Try a prompt from a random generator

Answering a random prompt can be a great way to reflect. When you are randomly confronted with experiences, it can push your mind in directions you wouldn’t otherwise go!

This can lead to truly unique concepts that break the mold and help you stand out. Plus, it can inspire your creative side after a period of stagnation.

These websites take your keywords and use them to generate titles, concepts, and even opening lines to get you thinking!

Hubspot Blog Topic Builder

Hubspot results for search related to yoga, beginners, dance and wellness.

Enter up to five names related to your topic, and hubspot will give you a week of blog topics. Try entering some of Treendly’s top performing keywords!

On the free tier, it offers you inspiring titles. The titles are randomly generated, but not to the point where they don’t make sense. The more specific you are in your starting words, the better your results will be!

If you purchase a premium subscription, you can unlock hundreds of additional ideas, plus tips on how to SEO optimize your content.

Use the topic idea generator

Use the topic idea generator to show a suggestion that highlights a specific product

Use topic offers an idea generator that will take your topic and start a blog post for it. That’s right, not only does it come up with a title, but it also writes the first paragraph of your post! Takes range from product recommendations to lists and editorials, so it really works for any style of blogging.

Even better, the results from Use Topic encourage you to focus on creating great content. After all, trending keywords won’t help you in the long run if your content isn’t useful.

3. Use your own experience

Person who pauses to think while writing
Karolina Grabowska/Pixabay

The longer you have worked on your topic, the more your own experience can serve as inspiration. Problems you’ve overcome and skills you’ve learned can both be sources of content.

If you recently solved an issue, you can share this solution with your followers. You can also explain how to avoid the problem in the first place. This even works for new creators. You can share what you learned from your startup process.

Related: Set Up Your Blog With WordPress: The Ultimate Guide

Likewise, you might teach yourself something new and share what you’ve learned. In your subject, what have you always wanted to know? Or maybe a skill you want to improve on. Once you’ve found your answer or mastered your skill, create content to share what you’ve learned!

Reflecting on past experiences can also inspire content. For example, what would you like to have known when you started in your field? There are probably newcomers among your readers who could use this wisdom now! Words of experience are always valuable.

4. Be inspired by the competition

Person reading blogs on a tablet

Make sure you’re consuming content from other creators in your category. Also follow their accounts on social networks! You need to know what the competition is doing to be able to differentiate yourself. It also helps you stay on top of trends.

You can touch on a detail that others have overlooked or provide another point of view. In other words, try to notice what other people are not saying – this could be a content void that you can fill!

Read critically, take notes, and use SEO and keyword research to analyze moves worth tracking.

It’s also a good idea to follow news blogs, trade journals, and magazines on specific topics. These can give you specific information on topics and techniques. An easy way to do this is to follow relevant categories and hashtags on your favorite newsreader app.

Of course, there are also web resources that can help you stay up to date.


Buzzsumo displaying trending content in the Fitness category

buzzsumo is a great way to see all the content trends in your category. When you select a topic, Buzzsumo will show you all related content. It prioritizes content that has performed well in searches and engagement.

By focusing on high-performing articles, you avoid focusing too much on specific posts. It’s also easier to notice gaps in content you could fill and repetitive takes you should differentiate yourself from. With Buzzsumo, you will also be able to note what type of content is performing well: video, text blog, etc.

5. Ask your audience

A public voting by a show of hands
THINK Global School /Flickr

As content creators, we need to focus on producing high quality content. This means providing content that our audience would find useful. And no one knows these needs better than the public themselves. Find out what your subscribers want to see by asking them. You might be surprised!

Related: The best sites to create your own online surveys

Creating a poll on your social networks or sending out a survey via email are good ways to gauge interest. You should also pay attention to social media mentions.

You can also get hints from your own content. Do you have a high performance part that you could develop or update? Looking at previous successes is a good way to get ideas.

Maintain a new content strategy

All you need are the right resources to help you maintain a flow of fresh ideas. Inspiration can come from keyword trends, competitive content, experience, or even your own audience!

However, just sticking on a few trending keywords is not enough. Creativity is the key to keeping your ideas fresh. Keep your mind open to new ideas with creative exercises and prompts.


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